Advertising for the Series 2 Supermirafiori

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Advertising for the Series 2 Supermirafiori

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kev131
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Advertising for the Series 2 Supermirafiori

« on: August 25, 2007, 09:14:28 PM »

Quite a few themes were used to promote the Twin Cam Supermirafiori.

Concepts ranged from being a caged wild animal, subsidised servicing costs to knocking it's perceived biggest competitor the Ford Cortina. Looking at some of the head to head comparisons it's hard to understand why the Cortina outsold the 131 to the degree that it did - I dont have the figures but I'd estimate 10 to 1 at least!


« Last Edit: August 26, 2007, 11:10:59 AM by kev131 »	Logged

Kevin Doyle
Fiat 131 Mirafiori Sport 2000TC
Fiat 131 Supermirafiori S3 2000TC
Limerick, Ireland

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